Jim Gustafson
Freelance Writer
Jim's career covers over thirty years in film, video, radio, advertising and PR. He's been a full-time freelance writer for the last 18 years. His credits include several documentaries for European, South American and Asian Broadcast. He has been a principle writer for a weekly live Old Time Radio Comedy/Drama program on public radio. Corporate video scripting and business theater constitute a main focus of Jim's business. His business theater productions have been performed in Spain, Singapore, Saudi Arabia, Brazil, Mexico, Japan, Australia, The People's Republic of China and Germany. His theater credits include eight published plays, numerous executives.
Session 1: Freelance Writing ? How Can I make a living at this?
Topics include: Understanding where writers fit into the Food Chain? Where writers roles with publishing, journalism, advertising, corporate communications, TV, film and theater fit in. Where to start? Learning the ropes and checking the competition. How to promote yourself. Where's the money and how do I get some of it. Building your business ? "Just Say Yes!" Retainers ? Threat or Menace. Pitfalls, pratfalls and opportunities. Creating a broad client base because it can all end in an instant. Turf Wars? Networking or Pilfering. Get a good accountant.
Session 2: Are You "Wired" for a Freelance Career?
Topics include: It's about more than the money. Different markets have different lifestyles. You're a "hired gun" to make someone happy? and that someone isn't you. Walking a tight wire without a net. "Don't be what you ain't or say you can do what you cain't!" Spouses, partners and significant others. Check your ego and acquire a taste for humble pie. It takes more than just talent. Red flags about choosing a Freelance life.
